“Over the course of your lifetime you will be prescribed 14,000 pills..” (Pill Poppers). The role of medication in society is to keep you healthy longer but more importantly, quicker. For example, antibiotics are suppose to speed up the recovery of something like tonsillitis or an infection instead of letting your body naturally fight off the infection. This shows that the ideology of being treated means quickly and the most easy way, which often leads to pills or tablets.
Medications often can go wrong, and often have different side effects for different people. This shows that our society is willing to take a pill that could possibly make us feel worse in the long run, but take the chance for the “quick fix.” As stated in the film “Pill Poppers,” the people who design the drug do not know exactly what the side effects will be until people try the drug. Often times, they don’t know the exact side effects in the long run.
I decided to conduct a media analysis on a Viagra commercial. In the commercial, the company is trying to make the drug seem more appealing by saying that it is the most prescribed erectile dysfunction medication and that sex will become much better when taking it. The commercial shows that in our society, a happy marriage means having sex and that erectile dysfunction could get in the way of peoples marriages. In the commercial, the woman is standoffish with her husband until her husband makes the move to get treated. At the end of the commercial, it says to “spend some quality time with Viagra.com” which is trying to get the consumer to go learn about the medication themselves. Also, it says to go see a doctor to make sure you’re healthy enough for the medication. This shows that doctors have the expert knowledge and authority to treat this condition.